If you are a fundraiser or work in the marketing section of a charity, you probably know the importance of digital marketing to your organisation. If your organisation can afford a dedicated fundraiser or marketing personnel, this means you work for a fairly large charity. Most of the charities in the UK are quite small, that means they cannot afford the luxury of an online marketing personnel. Not having a dedicated online marketing team, should however not stop a charity from taking advantage of digital marketing opportunities available to nonprofits. You could even find charitable search engine marketing consultant, who are willing to offer their search engine marketing expertise free of charge. Though non-profits have limited financial resource when compared with large corporations, however most charities command the respect and dedication of their supporters. The support and goodwill a charity gets from supporters can be harnessed to get an effective online marketing campaign going. This article introduces a number of digital marketing resources for charities, especially for smaller nonprofit organisation that do not have an in house digital marketing personnel or the resources to hire an agency to do their digital marketing. Pimp My Cause – Pro bono marketing for charities As mentioned in the intro to this article, one of the greatest asset charities have is their supporters and volunteers. These days volunteers are not restricted to people who come to your office to work. When it come to digital marketing, you volunteer can even come from the other side of the world. A website doing a fantastic job introducing causes to volunteers, especially in digital marketing is a website called Pim My Cause. Pimp My Cause is...Read More
Whether you are setting up a fundraising page to raise money for your favourite cause, making a start as a professional fundraiser or just looking for tips to help you maximise fundraising opportunities using social media, you will find this article useful. It is a compilation of social media, SEO and general fundraising tips from professionals with extensive experience in their field. Nick Byng Sandra Swanson Evgeniy Garkaviy Jukka Myllyniemi Carleigh Sisson Harris Schachter Julia Campbell Brian Massey Erik Emanuelli Jeroen Beelen Nick Byng, Director, High Spider Marketing When raising funds for a charity close to your heart, it is always best to think about how that charity will gain full exposure as well as the donations that are made. With this in mind, as an SEO you can use your own skills to enhance any fundraising ideas and increase the profile of the charity. A traditional method is to take part in an event such as a marathon or cycle ride which can be sponsored with a page set up on something like Just Giving. You can contact existing clients to see if they are interested in sponsoring you and also ask them to share on their own social media. There is of course your own social media which can be a great outlet for getting your charity event known whatever it may be. Finally, a really great way to promote any charity or fundraiser event is to simply have it displayed on your website with a few words about who you are, the fundraiser, what it means to you and a link to the fundraiser page. This is just one method to help the charity of your...Read More
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My name is Evgeniy Garkaviy and I work in the webmaster world. My home is in the Eastern part of the Ukraine but not very close to Donetsk and Lugansk. I graduated from Poltava Teacher Training University, department of Mathematics and Computer Technology.
We have a number of websites and social medial pages we create content for on a daily basis. We are a tiny team of two, we could use the help of a third team member. We will need the additional help for about 3 months. Here is what is required of the person, whose job […]