Blog
7 Writing Tactics That Will Engage Your Audience
Running a successful digital marketing strategy has a whole lot to do with your writing tactics. You’re producing all this content to make sure your target audience reads it and starts engaging more with your brand and business. But, if you’re not good at writing or...
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Digital Marketing Project Management: 5 Best Practices
Managing a digital marketing project during the time of COVID can be immeasurably challenging. The coordination of a team is difficult with social distancing and safety measures. Meanwhile, getting seen in the competitive landscape of busier digital marketplaces means...
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How Can Non-Technical People Develop Mobile Apps?
Still, most people and businesses consider mobile app development to be a technically demanding job requiring years of education and programming skills. While they are right in the traditional and conventional sense, they miss out on the concept of DIY developers of...
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How To Solve Mobile App Usability Issue – 5 Practices You Can Do
Mobile app user experience continues to hold the key to the success of businesses on digital platforms. Since the user activities and behaviour are driven by their responses and behavioural patterns in actual life contexts, mobile app user experience should be...
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Writing Engaging Email Copy in Marketing
Email has been around longer than most technologically-driven forms of communication. It predates social media by quite a while and has remained a premier way to correspond for decades now. In fact, there were a staggering 3.8 billion different email accounts being...
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Here’s why Guest Blogging Is the Best Way to Generate Leads
Guest blogging has become an integral part of digital marketing. This is particularly true for new startups and less known brands. When your business is new or small, you are relatively unknown and need an active platform to promote yourself. Guest blogs can achieve...
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Understanding Social Currency in Marketing
In 2012, Dollar Shave Club posted a video that went viral and changed the course of their business forever. That video now has over 26 million views on YouTube. One piece of viral content can be a game changer for your business. And if you understand why people share...
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How to Develop Mobile App by Yourself No Need of Coding Step by Step Guide
How many times has it happened that you have thought of a great app idea but couldn't gather resolution to actually develop it just because you know nothing about coding? This has been a common experience for many of us who often find cool app ideas and want to make a...
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How to Scale Your Small Business With a Data Center
In the business world of today, data is essential. Back in the day, a comprehensive strategy for technology infrastructure was once a concern reserved for larger enterprises. Today that is no longer the case. Any small business should have a plan on how to deal with...
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6 Reasons Why Maintaining a Work-life Balance is so Important
Ah, work-life balance. The stuff dreams are made of. A snuggly imaginary world where things are always right and never wrong, where nothing bad ever happens and where we have the time to do anything and everything under the sun. Right? Well, um, not exactly. Work-life...
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