Lets begin at the beginning, by clarifying what a guest post is. So, what is a guest post? A blog post is basically a content contributed by a third party to a blog. For example, if John Smith were to write content for Temi’s blog, John Smith is contributing a guest post to Temi’s Blog.
Another question that follows from answering the first question is why would John Smith spend his valuable time writing blog posts for Temi, and why would Temi host John Smith’s content? This is where the mutually beneficial relationship of a blog post comes into play. By guest blogging on Temi’s blog, John Smith’s knowledge of the subject matter he wrote on is showcased to Temi’s readers.
Temi will benefit by having a fresh and different perspective on his website. Other benefits of guest blogging include potential SEO boost, from the guest blogger getting a backlink to helping grow his online audience. This could pass some SEO juice on to his website.
Hopefully this short explanation would have convinced you that guest blogging is an important and mutually beneficial component in a digital marketing mix.
Before making an enquiry about blog posting, it is important that you are aware of some important guest blogging etiquette. Observing these etiquette and tips when reaching out could increase your chances of getting a positive response from the blog owner.
7 powerful guest-posting tips
Some of the etiquette and tips in this post were taken from our own guest posting guidelines. We have received funny and sometimes weird guest posting requests. As a result, we have come up with these powerful tips for navigating outreach and getting your article accepted in your guest-posting request.
1. Be honest in your email
Some guest blogging enquiry starts with the words “I am a regular reader and follower of your blog”. Most of these so-called regular readers have never visited our site before. Ensure you are as honest as possible because, most times, people are impressed with unabashed sincerity and act favourably.
2. Research your prospective host’s blog
To increase your chances of getting a favourable response, research as much as you can afford about your recipient’s blog in order to have something truthful to include in the email.
3. Send a personalized script
If you are using outreach software, take the time to ensure it is well configured and send a personalized script and show interest in your host blog by linking to existing content on her blog. See the examples below, which of the two emails do you think will most convince your recipient ?
A. Dear webmaster, (impersonal)
I am a regular reader of your blog…
B. Dear [Name], (personal)
I was looking for a content on [Topic]
Today, when I stumbled on your article: [Article Title]
Of course B would resonate more well with your recipient than A would.
4. Reach out to blogs in your niche
Ensure the blog you are reaching out to is in your niche. For example, do not enquire about guest posting in veterinary medicine blogs, if you are a carpenter. I once submitted an article about facebook advertizing to a blog whose focus is software development. Less than 2 hours after the submission, I got a message confirming that my article was not approved.
5. Do not spam nor plagiarize
You will save yourselves a lot of time and effort by refraining from spamming and/or plagiarism. 9 times out 10, you will get rejected or your article get taken down if it is a copy of another person’s work. You are better off spending your time on something rather productive.
6. Share your post on your social media pages
If your article got accepted, sharing it on social media helps you get more viewers and increase traffic. Your host will be eager to have you contribute more on his website when he realizes your article sends more people to his website.
7. Present a quality content
Nothing would win you more friends than contributing something of quality to another person’s life. Same is true for getting your article approved in your guest-posting request. Your host, most importantly, stands to benefit a lot from publishing quality articles that he would be so willing to work with you, if you present before him a rich content that can be useful for his website visitors’ consumption. Quality content will help reduce bounce rate.
The above is not an exhaustive list of blogging etiquettes, observing some of the tips will surely get you more invitations to guest blog on some of the best sites in your niche.
The Best Guest Blogging Sites
Now that we have established the importance of guest blogging and gave you tips for making your guest-posting effort a success, how do you find and identify some of the best bloggers in your niche? More importantly, how do you contact them to ask about guest blogging on their site? This post and the list of bloggers and their blogs on this page help you to do just that.
The blogs are listed in alphabetical order but you can manipulate the table to look otherwise. Also, there are features such as the Domain Authority and other vital information about the blogs included. Some of them have contact information of the site owner to make outreach less than a task for you.
Feel free to reach out to any of the blogs listed below.
Thank you very much for reading this section of this article. This profile is used to post contribution from guest bloggers. Please read the author's bio section of each article, to see the identity of the real author.