Bing Sitelinks
When setting out plans to become the second search engine on the net within a few year in 2008, Steve Balmer Microsoft chief executive said Microsoft has been know for entering a market late and becoming a marketing leader in that field within a short time. This is true of when Microsoft entered the networking Server market which was then dominated Novell, within a few short year, Microsoft over take Novell server. In the console market, XBox is a relatively new entrant to the market when compared with Sony Playstation, it is now a very well established console.
Bing, Microsoft new search engine is slowly but steadily making progress. Most observers argued that the initial blip Bing made on the share of the search engine market was because of the huge publicity that surrounded its launch, that was true, it is also true that Bing is a much better search engine than all the previous search engines Microsoft created and the fact is that people are actually beginning to like Bing and using it instead of Google.
Some of the things that is contributing to the popularity of Bing includes the fact that its SERP is almost identical to Google’s SERPS for some searches, this blurred the lines between Bing and Google. Bing is also introducing new technology like the visual search recently announced and Bing is adopting features associated with Google such as Sitelinks. A quick search for verynaughty.co.uk show a comprehensive sitelink listing sub pages of the site.
If Bing continues to innovate at the current rate, in no time it will make significant inroad into Googles huge lead in the search engine market.