Bing
According to figures released by ComScore today, Bing is finally making gains at the expense of Google in the US search engine market. Though the percentage point gain, which is not even up to 1% of the search market, it was deem to be significant gain by search market analyst, especially for a new entrant like Bing which was launched by Microsoft only in June 2009.
According to ComScore figures released today, Bing’s share of the search market has grown from 8.9% in July to 9.3% in August, this is way behind Yahoo share of the search market and a drop in the ocean when compared with Google’s share of the market at 65%. The release of this figures by ComScore was greeted on the stock market with Microsoft share raising and Google share dipping slightly.
Search expert John Batelle said on his blog at the release of ComScore search figures “The fact Google is losing any market share to Microsoft could indicate that it is no longer the immediate choice for everyone.
Another respected online statistics provider Nielsen said that in August the number of searches on Bing increased by 5%, while Google searches were down 1.7%. Its still early days to see whether Bing will take any significant share of the search market from Google, but it it keeps going at the present rate, its a matter of time before Google’s run away lead in the search market is cut down.
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