Social Networks Eclipse Search Engines in Popularity

Social Networks Eclipse Search in Popularity

For many years, search engines has been the most popular websites online. Most Internet users start their online journey with a search engine thereby making search the most popular Internet destination, until the middle of 2010 that is. For the first time, Internet traffic to social networks such as Facebook and Twitter exceeded traffic to search engines.

Earlier this week, Twitter mark the occasion of its users sending the 20 billionth tweet. The much talked about 20 billionth tweet was characteristic of what some of the critics of social networking site called pointless gibberish. Gibberish or 20th billionth tweet if you prefer to see that way which was sent at 1544 GMT last Saturday by GGGGGGo_Lets_Go, a Tokyo graphic designer for an advertising agency. GGGGGGo_Lets_Go was inundated with congratulatory messages from around the world.

While twitter is the rising start of social networking, Facebook is the indisputable king at the moment, it attracts 55% of the social networking traffic in UK, making it three times the size of its nearest social networking rival; YouTube. Twitter is the 3rd most popular social networking force in UK. Given how fast Twitter is rising, it will not be a big surprise if it catches up with or even exceeded YouTube in the not too distant future. It took Twitter four years to reach 10 billion tweets, but five months after that, the number of tweet sent increase by 100%.

The combination of popularity of and phenomenal growth in in social networking has seen traffic to social networking site exceed search engine in May 2010 according to Experian Hitwise. A list of top 10 most popular websites in UK according to Alexa can be found below.

Top 10 UK Sites

1. Google UK
2. Facebook
3. Google Dot Com
4. YouTube
5. Yahoo
6. BBC Online
7. Windows Live
8. eBay UK
9. Wikipedia
10. Twitter

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