Archive for the ‘Site Monetising’ Category

Google AdWords Pay Per Action (PPA)

Sunday, April 1st, 2007

Advertisers are reported to be very interested in the new AdWords PPA (Pay Per Action) program as Google began beta testing PPA. Pay Per Action is billed as click fraud killer because advertiser pays only when a predetermined conversion has taken place, very similar to affiliate program really.

In a response to questions advertisers has been asking Google PPA team, it becomes clear that only US advertisers may use PPA at present and the option to pay a percentage of the value of the transaction like some of the advertisers requested is now available. Advertisers will have to pay a fix cost per action.

Google’s PPA team also said that PPA ads will only show up through being displayed on sites that participate in Google’s content network. PPA will not appear on Google or on its search network. (I wonder why not?)

Highest Paying Adsense Keywords

Friday, March 2nd, 2007

This is the second part in a series of blogs about PPC advertising and how to generate maximum revenue for your website thorough PPC. This part focused on what some Webmaster calls the “money keywords” this is a acronym for highest paying search terms. Highest paying search terms vary from network to network.
This blog brings you the highest paying search terms for a number of advertisement networks including the largest of all PPC networks: Google Adwords.

Some caveats to this keywords includes the fact that is only a guide and there is no conclusive prove that any of this keywords actually pays the alleged sum, most advertisement networks guide this price closely for operational reasons and to prevent click fraud.
This keywords are also for Webmaster to use to measure potential revenue they could expect, webmasters are not advised to build website purely for advertisement purposes, it should be the other way round, you should have a website and then monetise it with Adsense or contextual advert from other networks.

Here is a list of High Paying Adsense Keywords

1. auto insurance comparison         
2.lancaster personal injury attorney              
3.greenville personal injury lawyer 
4. hosting   
5. live answering service  
6. online college education           
7. thruxton track day        
8. life insurance term quotes            
9. term life insurance quotes             
10. alamo car rentals       
11. scranton car accident attorney               
12. lemon law lawyers california               
13. family lawyers los angeles      
14. auto dialer service               
15. appellate lawyer             
16. canada fishing fly in lodge       
17. standby electric generators            
18. san francisco facial plastic surgery              
19. online currency trading
20.small business hosting
21.medical billing and coding software

Some useful links:

Google Adsense Keyword Tool
UK Webmaster Discussions UK SEO Forums

High Paying Keywords - The Key To Making Money from your site

Friday, March 2nd, 2007

Pay Per Click (PPC) advertising is one of the keys to making money from your website apart from you selling direct adverts yourself. Most webmasters favour placing third party contextual advertisements on their website via advertisement vendors who provides a code that reads the contents of the website and them places advertisement that goes with the contents of the site.

The site owner is the paid by the advertisement vendors based on the number of time the advertisement placed on his website is clicked (hence the term Pay Per Click). The advertisement vendor in turn charge the client agreed amount for each click, the vendor takes some commission and the proceeds are then passed on to the site owner.

Though various forms of PPC exists from various vendors such as Yahoo Network, AdBright and Google Inc. Google’s PPC network is by far the most popular and the largest on the Internet making getting your advertisement on Google network if you are and advertisers a very important part of your marketing mix, and if you are a webmaster, Google Adsense is one of the ways to making money from your website.Though its useful to touch on the various PPC program available to webmasters, only Google Adsense is discuss because most of the other PPC program are not available to UK webmasters, however Google Adsense has been available to UK Webmaster for a few years.

The theme of your website will determine how much you get per click of the advertisement placed on your website, this in turn is influenced by how competitive the keyword. Keywords to do with the financial industry are said to be more expensive than keyword in other industry.Google discourages speculation on the value of keywords but some other PPC vendors are quite happy to disclose how much they pay webmasters per click, for example 7search.com published a list of its top paying keywords on this page

The second instalment of this article will focus on how to make money from the Pay Per Click (PPC) revolution and a list of top paying Google Adsense keywords, which is popularly dubbed “Money Keywords” by webmasters.

Your can discuss this article with other webmaster at UK Webmaster Forum

You can subscribe to UK Webmaster Forums feeds here 

PPC Adword Yahoo Network Click Fraud

Thursday, February 22nd, 2007

It appears most webmasters do not trust PPC. One of UK webmaster forums senior member Maxseo from Australia criticise the response he received from Goggle when he got and usually large number of clicks to his adwords adverts, ever since he stopped using Adwords.

The largest groups of search engine and web directory network on the planet ISEDN uses the fact that there is not such thing as click fraud on their network as one of their USP. All this discussion makes me wonder how wide spread click fraud is.

You can discuss this and other webmaster related issues at UK Webmaster Forums .


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Temi Odurinde Internet blogs offers information, resources and opinion on Internet related topics such as web hosting, domain Name registration, website marketing, website promotion and search engine optimisations(SEO) related issues. Temi's Internet blogs welcomed articles from other bloggers within the aforementioned industry, please contact Temi Odurinde if you wish your article published on this site.

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