Basic Search Engine Optimisation Tips
Sometime, actually most of the time you do not need a degree in rocket science to do the necessary things required to get your website well ranked in search engines. In a post giving ten of the basic optimisation you need to carry out on your website, Temi Odurinde give beginners tips needed optimise their website, a few of the tips are given below, you can read the full list at webmaster forums
.Use Meta tags correctly; here is a basic skeleton of the minimum aspect of meta tags you should complete:
Title:
Description:
Keywords:
1a. Ensure you use the main keywords you are targeting in all three aspects of the Meta tags.
2. Right at the beginning of your page, as soon as possible use the keywords you are targeting again using tag, lets you are targeting the word “forums” try something like this:
Forums by Temi are the best damn forum on the net
3. The two sites I had a look at today, use image navigation, this is not bad BUT if your navigation is text based, its even better.
If you must use image-based navigation use Alt Attribute rather than alt tag, if you use images then adding the alt attribute is a waste of time (from an SEO point of view but not a usability one), unless the image is a link. If the image is a link then the alt attr text becomes the anchor text. (Thanks to OWG for correcting this).
use alt tags to optimise each navigation item.
4. Use the keywords you are targeting “Naturally” in your text, do NOT over use it.
The complete tips can be found here
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